Against this backdrop, VST Industries fell 1.76%, ITC declined 2.34%, while Godfrey Phillips India slid 5.29%, as investors reacted to higher prices triggered by the revised tax structure.

From February 2026, cigarettes and tobacco products will attract additional excise duty and cess over and above the highest 40% GST slab, replacing the earlier regime of 28% GST plus compensation cess. The Central Excise Act has also been amended to impose a per-stick excise duty on cigarettes, with rates linked to cigarette length.

According to media reports, the cost of a pack of 10 cigarettes has increased by around Rs 22-Rs 25, while premium 76 mm cigarettes are expected to cost Rs 50-Rs 55 more per pack. Revised maximum retail prices are likely to take effect from February 2 as fresh stock with updated MRPs reaches wholesale markets.